HumanLink Caselook

Caselook

Caselook

We identify your problems store by store using Track & Trace methods or Store Check – and then find the most cost effective way to solve them.

Track & Trace

We offer NEW WAYS to solve problems. Our customer tracking system provides information about how customers move around a store, and how product placement affects their purchases. When this information is used correctly, it has a big impact on sales!

Go with the flow! We offer the tools to optimise customer movement in your marketplace. Where do the customers go? Where do they stop? What products do they pick up and buy? All this information will be available in our customer flow analysis.

This method of analysis gives great insight into:

  • Customer purchase patterns
  • Customer flow and movement through the store
  • Customer actions, how they react and interact with the store
  • "Cold" and "hot" zones within the store
  • Statistics on the actions and times of observed customers
  • How to optimise the design and product placement of the store
  • How product placement and product sponsoring affects customer flow

Do you want to increase your sales? Contact us!

Store Check

Discounts, couponing, demonstrations, sampling and even advertising can increase demand enough to empty your shelves - over and over again.

Our Store Check services:

  • Promotion check & activities
  • Concept check
  • Price and expiration dates
  • Out of stock checks/availability on shelves
  • Customer tracking
 

Caselook